The Winter Jam 2011 Tour Spectacular was the #1 tour in the world for the first quarter of the year, according to Pollstar. The multi-artist event featuring many of Christian music’s biggest names outpaced attendance for all other tours in the first quarter, including Bon Jovi, U2, X Factor Live, Lady Gaga, Brad Paisley and Justin Bieber, according to Pollstar’s 2011 Worldwide First Quarter Ticket Sales “Top 100 Tours” chart.
Created and hosted by Christian music mainstay NewSong, the Winter Jam 2011 Tour Spectacular drew a record total audience of 524,239 during stops in 46 markets. Produced by Premier Productions and presented by Holt International, the tour featured Newsboys, David Crowder Band, Kutless, Francesca Battistelli, RED, KJ-52, and guest speaker Tony Nolan, along with a Pre-Jam party presented by the American Bible Society with Sidewalk Prophets, Chris August, Chris Sligh and Jason Castro.
“We are grateful and humbled by the response to this year’s Winter Jam that only God Himself could have orchestrated,” said NewSong’s Eddie Carswell, tour founder. “It is amazing to think that nearly 100,000 people made meaningful, life-changing decisions to follow Christ and that over 13,000 made a commitment to assist orphans through our partnership with Holt. To truly impact lives is the reason that Winter Jam was created 16 years ago.”
“The unprecedented attendance figures achieved by this year’s Winter Jam attest to Christian music’s vibrant fan base across the country,” said Roy Morgan, president, Premier Productions. “We believed we had a special line-up this year, a diverse array of performers who were both artistically excellent and passionate about their message. The response these artists received each night was a real highlight of the tour.”
Since its formation by NewSong in 1995, Winter Jam has featured many of the top names in Christian music, including TobyMac, Third Day, Newsboys, Steven Curtis Chapman, Skillet and Jeremy Camp, among many others. This year’s tour featured the most artists and performances in the event’s history.
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